Pay per click jobs - PPC jobs - sample job description

You could be forgiven to thinking that it’s all really rather simple, and how can there be an entire industry based upon this? Well, PPC jobs are vital if you want to avoid huge overspends with runaway clicking, clicks on unwanted phrases and overall a poor return on investment.

Here are some typical components of PPC jobs

Initial keyword research to determine phrases for the campaign.

Generation of a plan to meet the clients objectives over an agreed time frame. Review points and a mechanism to communicate with the client regularly. .

The use of PPC tools to optimise results from pay per click campaigns.

Running test ads to assess click through rates.

Constant monitoring of the campaign to ensure CTR are maintained, further optimisation id necessary.

Presentation of progress resorts to client on a regular basis.

Manage agreed budgets to stay within clients pre agreed limits whilst delivering performance goals of the client.

Over achieve on results!

A least 2 years experience PPC jobs.

Bsc degree ideally in science or computing.

Must have good attention to detail.

Experience of common tools used in pay per click jobs.

Excellent verbal, written, and presentation skills.

Excellent experience with spreadsheets.

Ability to maintain tasks across several client projects at once.

Pay per click jobs are a combination of analytical qualities but also the communication skills to maintain a customer fronting role with regular client contact. Although many of the pay per click jobs advertised on the internet require experience, it’s a topic well documented across the web, so a some quality research in this area may help plug the experience gap. As with all roles, employers want hunger and enthusiasm and this can often be more attractive than experience in the right candidate.

Salaries range between £25K to £35K and upwards for management roles.